Real psychology for real life — wherever you need it most
Practical, evidence-based psychology programmes for businesses and individuals — from critical incident planning and burnout recovery to trauma, ADHD, menopause and beyond.
Jill Butterfield MSc, BA(Hons), HPD, Dip Couns, MNCH(Reg), GMBPsS
UK registered psychologist | Qualified counsellor | Trauma specialist | Clinical Hypnotherapist
Hi, I'm Jill — a UK registered psychologist making evidence-based psychology accessible for businesses and individuals alike. I didn't come to critical incident support through a textbook. I began my psychological career supporting blue light services through CISM debriefs — sitting with people in the aftermath of the worst moments of their working lives. Combined with my background as a Business Analyst, I understand both the human cost and the organisational impact of critical incidents.
Critical Incident Planning
When something goes wrong at work, does your business know what to do?
Most dont. And the cost - in absences, resignations and legal risk, is far higher than they realise
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The problem most businesses don't see coming
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An employee dies suddenly. A violent incident occurs. A serious accident happens on site. Your managers freeze — because nobody prepared them.
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Well-meaning responses make it worse — treating traumatised staff like they're simply "upset", or rushing people back to normal before they're ready.
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The result: long-term absence, grievances, tribunal claims and a workplace that never quite feels the same again.
What you'll get in the free assessment
"Is your business critical incident ready?"
A clear, practical self-assessment — written by a UK registered psychologist — that tells you exactly where your gaps are, including:
✓How to tell the difference between shock, grief and trauma — and why it matters
✓What your managers should and shouldn't say in the first 24 hours post incident
✓Whether your current policies would protect you — or expose you
✓Your readiness score with a personalised action plan
PP
Who this is for
HR managers who want a credible, Business owners and MDs responsible for
psychology-backed response plan staff wellbeing
Operations and risk teams who know a gap Any organisation that has ever faced
exists but don't know how to fill it — or wants to prevent — a critical incident
Written by a UK registered psychologist, with specialist expertise in trauma, critical incident response and workplace psychology — and the qualifications to back it up.
Ready to find out if your business is prepared?
Get your free assessment - complete the form above
